Tavern on the Green Rebrand

Kevin Cantrell Studio created a comprehensive brand refresh for Tavern on the Green in New York. The identity maintained the integrity of the existing mark while bringing more emphasis to the name and adding a brand new monogram and typographic system. The identity is modular, with the ability to scale up or down in complexity and detail with the lush and seasonal foliage of central park becoming a more integral part of the system. KCS also designed a custom set of playing cards to be released this fall.